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THREAD AND BUTTER DESIGN AGENCY

BETSEYVILLE BY BETSEY JOHNSON
HANDBAG DESIGN

Betseyville by Betsey Johnson Handbag

Introduction

Our Creative Director designed the handbag collections for Betseyville by Betsey Johnson from Spring 2006 through Fall 2009. This included trips to the factories in China for sourcing and development, trend research in Europe and Asia, merchandising, design, and product, leather, and hardware development.

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FALL HANDBAG COLLECTION

smart things

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